Standard testing uses one or two liquid additions. We ran three sequential insults to simulate real overnight use. After the first insult, products performed similarly. After the third, one product returned 5 grams more liquid to the surface than its competitor — a difference invisible in standard testing but decisive for consumer experience.
Rewet Benchmark Delta
After the third liquid insult, the rewet gap became a 5-gram chasm.
Key Result
rewet difference after third insult — invisible in standard tests
Evidence Type
Product Category
Engagement Tier
GrowthPublished
Mar 26, 2026
Engineering Story
Why Only CORIO
Single-insult testing is designed to make products look good. Multi-insult testing reveals which products actually keep a baby dry through the night.
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